Free · UK dates

The UK social media calendar for 2027

Every date worth a post next year, with the British ones in the right place. Mothering Sunday is 7 March. Most calendars you will find put it in May, because most calendars you will find are American.

No sign-up, no download, no email address. It is a web page.

01 · Before you start

How to actually use it

Do not post on all of them. A calendar is a list of what is available, not a list of obligations, and a business that posts on every national day looks like a business with nothing to say.

Pick the six or eight that a customer of yours would actually care about, put them in your planner now, and give yourself a fortnight of warning on each. The value is not knowing that Bonfire Night is on 5 November. It is knowing it in October, while there is still time to take a photograph.

The dates marked ⚑ are the ones where UK businesses reliably see demand rather than just engagement — the ones worth building an offer around, not just a post.

02 · The year

2027, month by month

15 of these are trading days, not just posting days — the ones worth an offer.

  1. January

    • New Year's Day Bank holiday.
    • Burns Night Worth it if you serve food. Ignored by every US calendar.
  2. February

    • Shrove Tuesday Pancake Day. Cafés and pubs — this is a trading day, not a post.
    • Ash Wednesday
    • Valentine's Day Falls on a Sunday, so the trade lands on Friday 12th and Saturday 13th. Plan for the weekend, not the day.
  3. March

    • St David's Day
    • Mothering Sunday THE UK date. Florists, salons, restaurants, gift shops. Two and a half months earlier than the American Mother's Day, which is why this page exists.
    • St Patrick's Day Pubs and bars.
    • Good Friday Bank holiday.
    • Easter Sunday
    • Easter Monday Bank holiday. Everything moveable in this calendar hangs off this weekend.
  4. April

    • April Fools' Day Tempting. Usually a mistake for a small business — the joke has to be good enough to be worth the customer who does not get it.
    • St George's Day
  5. May

    • Early May bank holiday First Monday. The start of the outdoor trading season for a lot of businesses.
    • Spring bank holiday Last Monday. Half-term week for most of England — check your own council's dates, they vary.
  6. June

    • Father's Day Third Sunday in June — the UK and US agree on this one.
    • Summer solstice
  7. July

    • School summer holidays begin Late July in England and Wales, late June or early July in Scotland. Set locally, so check yours rather than a national list.
  8. August

    • Summer bank holiday Last Monday, England, Wales and Northern Ireland. Scotland's is the first Monday, 2 August.
  9. September

    • Back to school The quiet reset. A good week to post about being open, being local, and being ready — nobody else bothers.
  10. October

    • Halloween On a Sunday, so the trade is Friday 29th and Saturday 30th.
  11. November

    • Bonfire Night A Friday. Good for anyone who sells food, drink or warmth.
    • Remembrance Day Post only if you mean it, and never with an offer attached.
    • Black Friday
    • Cyber Monday
    • St Andrew's Day
  12. December

    • Small Business Saturday UK First Saturday in December. If you are reading this page, this one is about you.
    • Christmas Day Falls on a Saturday in 2027.
    • Boxing Day
    • Substitute bank holiday Because Christmas Day is a Saturday.
    • Substitute bank holiday Because Boxing Day is a Sunday. Two substitute days is unusual — plan staffing early.
    • New Year's Eve

Want the posts written as well as the dates?

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